Diamastone
Branding, PrintDiamastone
Stone Marketing & Design Services had name recognition and plenty of marketshare, but over the years the owner’s realized their product, Diamastone, had become the true hero of the brand, and it was time for the parent company to fall away. The first step was to refresh the logo and business system. Elegant, minimal design elevates the brand and allows the product to stand out in every application.
Warm, earthy hues were selected for the color palette to complement the natural element of stone. The selected colors are rich, but still neutral. The variety within the palette allows for subtle designs that enhance the product.